Highlights
- Boosted learning content adoption to 95% (that’s nearly everyone!)
- Pumped up performance by 24% for teams who completed the learning activities
- Brought marketing and learning content together in one place so sales teams can find what they need
- Made sure teams can grab the latest, greatest content anywhere, anytime (even in the middle of a customer meeting)
- Ditched the disconnected tools and brought coaching, analytics, training, and automation under one roof
The challenge
Lion Australia’s sales teams needed immediate access to current product information during customer meetings. But with content spread across multiple systems, they couldn’t be certain they had the most up-to-date materials when meeting with buyers.
“The major challenges that we faced were validity of our content and making sure it was up to date and that our users can access it wherever they are in real time for our customers,” explains Lynita Halaska, Capability Lead within the Sales Operations team at Lion Australia.
Managing content across disconnected systems made it difficult for Lion’s global sales teams to access the right materials at the right time. This affected both their ability to serve customers effectively and their confidence in customer interactions.
